The hotel is strategically located in the heart of New Dubai at interchange 4 on the Sheikh Zayed Road. The area is called Al Barsha and is just a 25-minute drive from Dubai International Airport; ten minutes from the Dubai World Trade Centre and Jebel Ali; five minutes from Jumeirah Road and within walking distance of the famous Mall of Emirates. The hotel has on site underground parking and valet parking services available to guests free of charge.